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Executives in the News (EITN) is a site that provides information about current and former business personalities as well as up-and-coming business people who appear in media, both tradtional and social media.

Andrew Kinnear: Owning your online personal brand identity

Andrew Kinnear: Owning your online personal brand identity

I just read a few different posts that speak pretty highly of the firstnamelastname.com personal brand identity. (I got a little bit smug...) Sure we'd all like to have firstname@lastname.com as an email address, but this often requires a rare single word .com domain, and these can be expensive. The key is to have an odd name--- oh wait, you've already been dealt your hand...

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